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Video Newswire® is an end-to-end service enabling to harness the power of television news to generate greater interest among desired audiences and boost exposure across Africa, the Middle East and the rest of the world. Suited for any organization, APO Group’s innovative service offers a cost-effective solution to deliver its message in the form of a video news release and distribute it to 1000 news TV channels across the world for you to receive air time.
In today’s information rich world, as number of content increases, so does the challenge of drawing the audience’s attention to the message. Whatever the budget, APO Group gives organizations’ the ability to address this challenge, using a broadcast-ready content to differentiate their communication from the others and maximize their impact.
Africa Wire®, the service for press release distribution and monitoring in Africa, reaching over 150,000 contacts, bloggers and social networks, providing mobile reach to over 250,000,000 users throughout Africa, and redistributing content to over 50 African websites, Bloomberg Terminal, Thomson Reuters, Lexis Nexis, Dow Jones Factiva, and more.
Africa Wire® now includes Press Offices on Africa-Newsroom.com, the first of its kind integrated marketing and public relations platform dedicated to Africa, creating a custom landing page that is visually rich and mirrors your company, organization or product, displays all your social media feeds, and all hosted on a sub domain matching your company name.
MENA Wire®, the service for press release distribution and monitoring in the Middle East and North Africa (incl. Bahrain, Iran, Iraq, Israel, Jordan, Kuwait, Lebanon, Yemen, United Arab Emirates, Oman, Qatar, Saudi Arabia, Syria) reaching over 45,000 contacts, bloggers and social networks, and redistributing content to Bloomberg Terminal, Thomson Reuters Terminal, Lexis Nexis, Dow Jones Factiva, the Middle East North Africa Financial Network (MENAFN) and SyndiGate, the Middle East's leading content licensing and syndication agency.
Extensive contacts with Africa's most influential news editors allowing effective PR campaigns set-up. Whether you wish to organize a press conference, arrange interviews with a specialized journalist -article or broadcast-, publish an opinion piece, organize a breakfast or a trip with the press, or even purchase advertising, APO will advise you and arrange it.
APO helps understand the complex political, cultural and media environments in Africa and advise you on the development of your communications strategies.
APO Works with governments, NGOs and international organizations by engaging non-political audiences on their behalf.
APO has long-standing contacts with leading policymakers and senior politicians in Africa. APO provides strategic guidance to companies on how to communicate with African governments.
APO provides strategic and effective action plans to ensure the exposure of Africa-related events.
APO has experience in advising companies and governments in Africa on communication and can therefore help you design a crisis communication strategy from A to Z.
APO has a wide network of experts in Africa and can help you conduct mutli-countries surveys on various subjects.
APO Innovation Lab has designed a cutting-edge print monitoring system for press releases distributed across Africa
APO Group and the Africa's Rugby Governing Body, Rugby Africa sign a ground-breaking strategic partnership to develop the sport across Africa
From January 9-12, over 170,000 technology aficionados including start-ups, key tech influencers, industry leaders and government officials will converge at the technology and innovation mecca in Las Vegas
Recent study reveals that TV is the primary source of information in Africa and the Middle East
More than 40 PR agencies have used APO Group services over the last 12 months
More than 40 PR agencies have used APO services over the last 12 months