Video News Release Production & Distribution
Video Newswire® is an end-to-end service enabling to harness the power of television news to generate greater interest among desired audiences and boost exposure across Africa the Middle East and the rest of the world. Suited for any organization, APO Group’s innovative service offers a cost-effective solution to deliver its message in the form of a video news release; a professional video filmed and edited to be aired on news TV channels.
In today’s information rich world, as number of content increases, so does the challenge of drawing the audience’s attention to the message. Whatever the budget, APO Group gives organizations’ the ability to address this challenge, using a broadcast-ready content to differentiate their communication from the others and maximize their impact.
Whether an event, an announcement, a launch of a product or value-added service launch..., whichever the location in Africa or the world, in less than 4 hours, APO Group deploys its production team of 2 professionals to produce an appealing news video compatible with newscasters' editorial policies and technical criteria to ensure that they consider the footage. In addition to filming, the production team collaborates with organizations to formulate a script to support the visual content along with voice-over requirements.
On the same day of the filming, APO Group makes the video news release available to almost 1000 news TV channels and to more than 100 000 journalists across the world. To increase access and viewership, the video is published on social media platforms as well , thereby ensuring the multiple downloads of the video news release.
Watch the video news releases
Discovery outlined the growth in scale and impact of its Vitality Shared-Value Insurance model
Announcing its annual results, financial services group Discovery outlined the growth in scale and impact of its Vitality Shared-Value Insurance model.
"Many thanks for your help and assistance. The way your team mobilized and delivered in such a short space of time was impressive and highly appreciated." Felicity Hudson – Head of Media Relations at Discovery South Africa
Morocco-Gabon Forum 2017: Towards a South-South cooperation model
On the 14th and 15th of September 2017, in Rabat, Morocco, Moroccan and Gabonese economic players attended the Morocco-Gabon Forum 2017 whose main purpose is to contribute to the consolidation of economic and trade exchanges between Libreville and Rabat. Gabon shared its desire to see Morocco become a special business partner and establish their relationships as a model of South-South cooperation
South Africa: A new programme in support of vulnerable women and children launched in Botshabelo
A pilot programme for the support of vulnerable women and children has been launched on Friday 15 September 2017 in Botshabelo, the second largest township after Soweto. The objective of the Thari programme is to enable schools and communities to provide a safe environment that is inclusive, free from violence, is academically effective, gender sensitive and promotes health and well-being.